Winter Mendelson (they/them) is the Founder and Executive Creative Director of Posture Media, an independent branding and marketing agency based in Brooklyn. Posture works with companies ranging from startups to Fortune 500s in the areas of brand strategy, brand identity, UX/UI design, content production, and paid media activation. The motto become a cultural force for good exemplifies Posture's dedication to the three pillars of Awareness, Insight, and Purpose.