Laurel is a Creative Director who’s dedicated to helping brave brands and passionate partners create the change they want to see in their business—and the world.

She’s spent 15 years shaping brand and experience-focused creative, building and leading underdog teams, and championing DEI and mental health initiatives. She’s been named a Pitch 100 Superwoman and her work has been called “World Changing” by Fast Company, and “industry bettering” by Adweek. She currently leads creative marketing for The Sims at EA.

When Laurel is not building a more inclusive world through her gender equality boosting creative competition, Next Creative Leaders and breaking the silence on mental health through Our Silent Partner, she’s busy co-parenting her five year old, Ayla Rose (who is hands down the best thing her mother has made).

I’ve spent 15 years shaping brand and experience-focused creative at EA, TikTok, the Google Brand Studio and Agency Inside, building and leading underdog teams, and championing DEI and mental health initiatives in creativity and tech. I am the co-founder of Our Silent Partner, an award-winning reflection on mental health and creativity, co-founder of the One Club for Creativity and the 3% Movement's gender equality boosting Next Creative Leaders competition, and co-parent to a hilarious five year old, Ayla Rose.